Content Marketing

Build trust throughcontent, drive salesnaturally.
Content = Permanent marketing asset.

Blog + social + email + video integrated content engine. SEO-aligned, EEAT-focused, consistent brand voice. 14-person team + 1 AI Agent (Vorkaz).

B2B, e-commerce, local service, personal brand. Content marketing rests on the same foundation. Only your topical expertise differs.

Managed by
Trusted Digital Partner
10+ yrs · 4,500+ articles · EEAT + AI search expert
4.500+
Articles produced
8.2M+
Annual organic clicks
%420
Avg annual growth
10+
Years experience
EEAT-focused content10+ years experience4,500+ articles produced8-language transcreation14-person team + 1 AI Agent (Vorkaz)AI search optimizedMonthly transparent reportTrusted Digital PartnerEEAT-focused content10+ years experience4,500+ articles produced8-language transcreation14-person team + 1 AI Agent (Vorkaz)AI search optimizedMonthly transparent reportTrusted Digital Partner
Find your sector

Pick the one that fits you.

This service fits various sectors. Tap your card to see what it brings you.

30-second summary

For those in a hurry.

  • Pillar + cluster topic architecture — 10 pillars × 12 sub-articles = topical authority model.
  • Editorial calendar 12 months — monthly brief approval, seasonal topics, keyword opportunities planned upfront.
  • AI-assisted production + human editor — we don't dump ChatGPT output, real research + EEAT review.
  • Multi-channel distribution — blog + LinkedIn + Twitter/X + newsletter + YouTube short. One content, 5+ formats.
  • EEAT + AI search (AEO/GEO) optimized — be cited in ChatGPT/Perplexity/Gemini answers.
What we do

All 6 layers of content production, in one team.

Pillar + cluster + AI search optimization + multi-channel distribution.

Pillar + Cluster architecture

10 pillars × 12 sub-articles topical authority model. Internal linking + sitemap strategy.

EEAT-focused content production

Expert authorship (Experience + Expertise), source citations, schema.org markup, author bio.

AI search optimization (AEO/GEO)

ChatGPT, Perplexity, Gemini answer optimization. Conversational query, FAQ schema, llms.txt.

Multi-format (blog + video + audio)

Blog post + YouTube/Reels script + podcast transcript. One topic, 4 formats, 4 channels.

Distribution (LinkedIn + email + Reddit)

Content production is 30%, distribution is 70%. LinkedIn organic post, weekly newsletter, niche community.

Editorial calendar + workflow

Monthly plan, brief → outline → draft → review → publish workflow. Notion + Sanity integration.

Our content philosophy

Content = compounding asset.

Not a one-off campaign, a marketing asset that compounds monthly. 4 pillars protect this investment.

01

Strategic Niche

Focused topic

10 pillars + 120 cluster topic map per client. Strategy to become 'the definitive source' in your sector instead of random blog posts. Scattered content = scattered authority — we focus.

02

Consistent Voice

Brand identity

Tone of voice document + brand glossary + editorial guidelines. Every writer in our 14-person team preserves the same voice. Readers feel they're talking to the same brand across 3 different articles.

03

Systematic Production

Pipeline discipline

Brief → outline → draft → review → publish workflow. Every stage measured (hours, words, rounds). Not 'inspiration hit' but 'pipeline running' — 20-30 articles/month at consistent quality.

04

Measurable Impact

Data-driven

GSC + GA4 + CRM connected — every article's clicks, ranking, MQL, email subscribers, sales contribution tracked. Low performance = refresh, high = extend. No guesswork — provable strategy.

Why content marketing?

When ads stop, traffic stops. Content marketing is an asset that compounds monthly — an article you write in month 12 still brings traffic in month 36. CAC drops, margin grows, brand authority becomes permanent.

Work process

Content engine in 8 steps.

Every step explained in three layers: 'what we do', 'why it matters', 'your benefit'.

  1. What we do

    We review your existing blog/social/email content one by one — which articles drive traffic, which are dead, which topic gaps exist. We map 3-5 competitor brands' content strategies (Ahrefs + SEMrush): ranking keywords, publishing format, distribution channels.

    Why it matters

    Investing in invisible content = losing. Preserving existing assets and targeting gaps makes limited budgets multiply in impact. We do what competitors don't, and do what they do better.

    Your benefit

    From month 1 you know which content will lift. Data-driven focused plan instead of writing in the dark — even 4-8 articles/month doubles organic traffic in 3-6 months.

Sector fit

Content works in every sector — but strategy differs.

Health + Wellness

EEAT required, YMYL content, expert authorship + sourced info, MedicalOrganization schema.

Miray KoçakTanrıverdi

B2B + SaaS

Long-form whitepaper, case study, comparison content, LinkedIn-first distribution.

Genel Çağrı M.Adateknik

Lifestyle + Brand

Story-first content, video + Reels prioritized, influencer collab, community building.

ApolloÇiçek Sanat

E-commerce

Buying guide, comparison, product education, after-sale email series, review management.

Kartal MobilyaÇiçek Sanat
Real transformations

Content = compounding asset.

Three clients, three sectors — content's long-term ROI.

+%280
Avg organic traffic
12x
MQL lift
8 ay
Authority build time
%47
AI search traffic share
Health · Dietitian

Miray Koçak

Challenge

Only marketing channel was Instagram + WhatsApp referrals. Online trust couldn't be built, leads were cold, lots of 'let's meet first' appointments.

Solution

6 monthly EEAT articles + LinkedIn weekly post + email newsletter. Nutrition advice pillar (12 sub-topics) + expert authority building.

Results
  • Monthly organic traffic 1.2K → 14.8K
  • 'Warm lead' rate 22% → 68%
  • Average ticket value up 35%

"Clients arrive already trusting me. Half of the first session used to be introduction."

Miray Koçak
Service · Men's grooming

Apollo Erkek Bakım

Challenge

Lifestyle sector but no content. Instagram only before-after, no blog, no YouTube. Couldn't create 'cool' perception.

Solution

Lifestyle blog (beard shapes, grooming routine, premium products), Reels-first video strategy, weekly newsletter.

Results
  • Instagram followers 0 → 14K
  • Blog organic traffic 0 → 8.4K/month
  • Premium service booking up 62%
Health · Training

Başkent Psikoloji

Challenge

Training-focused new brand, no authority, scattered audience (mixed therapist + student).

Solution

5 pillars (motivational interviewing, CBT+emotion, family-couples, crisis, child-adolescent) authority content. Kültegin Ögel reference + expert authorship.

Results
  • Monthly training registrations 0 → 240
  • Sector authority score top 5
  • Content → registration conversion 12%
Voices

Real clients. Different sectors. Same approach.

5.0 / 15 reviews
In nutrition, content marketing is trust building. They produce 6 articles + LinkedIn + email sequence monthly. After 8 months our blog ranks for both 'Adana dietitian' and 'nutrition advice'. Clients arrive already trusting me.
Miray Koçak
Clinical Dietitian
In men's grooming we built authority through content. Articles like 'beard care', 'skin routine', 'barber vs grooming' bring 80,000 monthly organic traffic. These are qualified visitors = appointments.
Apollo Ekibi
Founder, Apollo
Psychology content needs ethical care — misinformation harms. Their team uses both psychologist editor and SEO writer. We produce accurate EEAT-compliant content on 'anxiety disorder', 'panic attack' — client inquiries up.
Başkent Psikoloji Ekibi
Clinic Manager
Where it sits

Traditional agency, freelance writer, us.

Content marketing comes in 3 models — each with different risk + return profile. The evidence is here.

Without content production

You lose these 4 opportunities.

Invisibility in AI search

AI search recommends brands that produce EEAT content. If you're not there = your competitor is.

Constant 'cold' leads

Without content, customers don't know you. The burden of 'building trust first' falls entirely on sales.

SEO ranking impossible

Backlinks + topical authority come from content. Static 5-page site = no ranking = no organic traffic.

No brand authority = low-price pressure

Authority = right to charge premium. Brand without content gets 'commodity' perception — constant discounting.

Investment

Transparent investment.

Monthly production + distribution
$730+
monthly exit flexibility if organic traffic doesn't grow 40%+ in first 6 months.
Monthly invoice
What you get
  • 4-8 pillar/cluster articles/month
  • Multi-channel distribution (LinkedIn, X, Newsletter)
  • EEAT + AI search optimized
  • Monthly transparent report ()
  • Monthly brief + edit pipeline
  • Content refresh + scaling
  • (after 3 months)
What you'll have

Beyond the videos.

What you actually take with you when you enroll.

EEAT-focused content

Expertise + Experience + Authority + Trust. We don't dump AI output, real research.

Monthly editorial calendar

3-month plan + monthly approval. Sector research + keyword opportunities + seasonal topics.

Multi-channel distribution

Blog + LinkedIn + email + optional video. Content circulates across ecosystem, not one location.

Refresh + scaling

Update old content + scale winning content. Maintaining existing content is as important as new production.

AI Search · AEO/GEO

Be cited in ChatGPT, Perplexity, Gemini answers.

In 2026 users ask 'how to find the best X' to AI assistants, not Google. AI assistants only cite brands producing EEAT content. Without content, you're absent from AI answers.

Example AI queries (ChatGPT, Perplexity, Gemini)
"How to build content marketing strategy in my sector?""How to write EEAT-compliant blog article?""What is pillar + cluster topic model, with examples?""Does AI-generated content get penalized by Google?""How many blog articles per month is enough?"

Expert authorship + EEAT signal

Every article has author bio (real expert, sector experience, LinkedIn profile link), source citations (academic, official, sector report), publish + update date. AI assistants don't cite sites missing EEAT signals.

Schema.org Article + FAQ markup

Article schema (author, date, heading hierarchy), FAQPage schema (frequently asked questions), HowTo schema (step-by-step guides), BreadcrumbList. AI crawlers parse content 3-5x better with structured data — citation likelihood rises.

Answer-first + list/table format

Answer the question in first 2-3 sentences, then detail. Use lists, comparison tables, short paragraphs. AI assistants scan first 100 words — if quick answer not found, they move to another site. 'Answer first, story second' principle.

Conversational H2/H3 heading structure

Users search Google 'content marketing strategy', ask AI 'how to build content marketing strategy in my sector step by step'. For conversational long-tail, H2s written as questions ('How to X?'), answers in dialogue pattern.

llms.txt + AI crawler access

llms.txt file tells AI assistants your site's main topics, expertise areas, citation preferences. Separate crawl directives for GPTBot, ClaudeBot, PerplexityBot. 2026 AEO standard — mandatory like robots.txt.

Freshness + current data discipline

AI assistants check 'last updated' — content from 2 years ago isn't shown. Every pillar article refreshed every 3-6 months (new data, new examples, new year). 'Updated 2026' tag is critical signal in answer selection.

%30+
AI search traffic share (2026)
3-5x
Crawler understanding w/schema
3-6 ay
Pillar refresh period
Honest answers

Things you might be wondering.

SEO = technical + content combined. Content marketing = content side only — pillar/cluster articles, blog, email sequences, LinkedIn, video. If SEO infrastructure exists, we just produce content. If not, we recommend integration with our SEO service.

When you're ready

Let's build your content engine.
Compounding asset.

60-min free discovery call. We audit your existing content, give you a custom quote.

Transparent reporting · EEAT + AI search expertise
$730+
Monthly production + distribution