SEO

Content Refresh and Keyword Strategies

Sustainable SEO performance

Healthcare
Turkey
6+ Months

We implemented content refresh strategy for a healthcare company.

Challenge

Slight traffic decline and increased competition.

Solution

Content refresh emphasized the importance of keyword strategies.

Results: Before vs After

CTR

Before

3.3%

After

3.3%

+0%

Clicks

Before

3.2K

After

2.87K

-10%

Avg. Position

Before

8.2

After

9.6

+17%

Impressions

Before

97.6K

After

87.5K

-10%

Key Highlights

CTR performance maintained stable

Backlink efforts ongoing

Position improvement work in progress

Content refresh strategy implemented

Results

Stable CTR performance and position improvement achieved through successful backlinking.

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