Nasa Water E-commerce Success
Water Purification with NASA Technology
We developed a technology-focused e-commerce site for Nasa Water. We increased conversion rate 4x with product comparison and technical content.
Challenge
The technical superiority of products was not sufficiently emphasized on the website. Customers had difficulty choosing products.
Solution
We created an e-commerce platform with technology-focused design. We added product comparison tool, technical pages and online support.
Results: Before vs After
Traffic
Before
350/ay
After
5.800/ay
Bounce Rate
Before
58%
After
25%
Conversions
Before
2.2%
After
8.8%
Product Views
Before
800/ay
After
15.000/ay
Key Highlights
NASA technology emphasis
Product comparison tool
Technical information pages
Online support
Dealership application system
Results
Conversion rate increased from 2.2% to 8.8%. Traffic increased 16x and product views increased 19x.
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